Stage 2 Will Give Featured Presentation at Pennsylvania Association of Nonprofits 2012 Conference
Stage 2 Studios partners David Board and John Conn will kick off the 2012 Pennsylvania Association of Nonprofit Organizations annual conference with an exciting presentation about how to ignite growth by creating media that inspires audiences and attracts funding. The annual conference will be held in Harrisburg, Pennsylvania April 16 and 17th.
A special video invitation to the event can be viewed here: http://ignitioneffect.com/pano2012.php
The opening plenary session is titled, "The Ignition Effect: Ignite Growth by Telling Your Story."
Community benefit organizations face stiff competition for audience attention. Yet even in the face of new and converging media, a well-executed communications campaign can generate dramatic growth for nonprofit agencies. This unique and exciting presentation will teach you how to create innovative media that will inspire audiences and ignite growth for your organization.
Participants will learn:
In addition, Board and Conn will present a focused workshop session titled, "Creating Innovative Media that Tells Your Story."
In this breakout session, attendees will learn how to use video and interactive media to tell the story behind their organizations so they can motivate audiences and attract new sources of funding. The session will walk through the creative process behind a typical video concept including how promotional videos and PSAs are produced and distributed. We will also cover how to use interactive media like apps, flash modules and websites to educate audiences about nonprofit causes. This session will complement the broader information from the opening-day plenary session, focusing on specific technologies and techniques used to create effective nonprofit promotional media. We expect to include time during the session for audience interaction and Q&A.
Attendees of this session will learn:
Learn more about the event here: http://ignitioneffect.com/pano2012.php
A special video invitation to the event can be viewed here: http://ignitioneffect.com/pano2012.php
The opening plenary session is titled, "The Ignition Effect: Ignite Growth by Telling Your Story."
Community benefit organizations face stiff competition for audience attention. Yet even in the face of new and converging media, a well-executed communications campaign can generate dramatic growth for nonprofit agencies. This unique and exciting presentation will teach you how to create innovative media that will inspire audiences and ignite growth for your organization.
Participants will learn:
- How to use dramatic media to tell their story, inspiring audiences with their mission and translating that inspiration into giving.
- How innovative media can motivate passive members to become active participants in the fundraising process.
- Why branding is so critical to effective fundraising and advocacy efforts, and how to build a powerful brand image.
- How to select and execute creative strategies that will motivate communities and encourage audience members to advocate for causes that matter.
In addition, Board and Conn will present a focused workshop session titled, "Creating Innovative Media that Tells Your Story."
In this breakout session, attendees will learn how to use video and interactive media to tell the story behind their organizations so they can motivate audiences and attract new sources of funding. The session will walk through the creative process behind a typical video concept including how promotional videos and PSAs are produced and distributed. We will also cover how to use interactive media like apps, flash modules and websites to educate audiences about nonprofit causes. This session will complement the broader information from the opening-day plenary session, focusing on specific technologies and techniques used to create effective nonprofit promotional media. We expect to include time during the session for audience interaction and Q&A.
Attendees of this session will learn:
- How to use video and interactive media to deliver a powerful and compelling story
- The creative process behind video concepting, production and distribution
- How to design innovative websites, apps and Flash modules that involve your audience
Learn more about the event here: http://ignitioneffect.com/pano2012.php
posted by David Board at
2:32 PM
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